It’s the discipline GBSM was founded on.
From developing long-range positioning and communications plans, to providing real-time communications counsel, to fire jumping into crises and helping clients to communicate their way through a major problem — we have a long record of success.
Our brand of strategic communications usually involves six elements: diagnosing the situation accurately, understanding the larger dynamics at play, identifying the key audiences and their interests, developing the right strategy, pairing it with effective messaging and executing excellently.
We are going to ask you lots of questions. In the end — working with you — we will recommend what we believe is right, smart and effective for your organization now and in the future.